The Millennials

"Millennials and what they are"

By: Iggo Fernandez

What is a millennial? A millennial also known as Generation Y, is defined as people who are born from the 1980’s up to the present time. Millennials are known for being raised in an electronic-filled and socially-networked society. They are also considered to be confident because of how they are raised, this may have a positive aspect to it but it can also cause these people to be egotistic. Most millennials are known to be optimistic as they enter adulthood with unrealistic expectations which may lead to disillusionment. In this day and age millennials are more focused on the internet life. This has a lot of pros and cons. One pro is that all the information one needs can be found by typing it on a search engine, but one major con to this is that students in this era will be too dependent on the internet for information, what happens when the internet is gone? Students need to learn how to be independent from the internet too. Another pro is that people can contact each other easily unlike before, back then people contact each other using snail mail which causes days just to receive another persons message, while during this time a message can be received within seconds. This makes socializing easier for everyone, but one major negative aspect to this is that while in social gatherings people are just on their phones socializing through their phones and not in person. Since this era has been a very big change to our world everyone shouldn’t forget how to be independent from the internet. People should learn how to be independent whilst learning how to adapt to the new technology the world gets every year.

Facts About Millennials

Millennials and the Economy

• $1 trillion in student debt. [Bloomberg]

• The average member of Gen Y carries $45 000 in debt. [PNC Financial Services]

• Unemployment rate of 16.3% [Generation Opportunity]

• 40% of Millennials said their stress had increased last year [American Psychological Association]

• Just 6 in 10 Millennials have jobs, half are part-time [Harvard University]

• 284,000 American college graduates working in minimum-wage jobs in 2012. [Wall Street Journal]

• 48% of employed college graduates work in jobs that don’t require a four-year degree. [The Center for College Affordability and Productivity]

• 50% do not believe that Social Security will exist when they reach their retirement age. [iOme Measure of Millennials]

• Their average incomes have fallen 8% since the recession began in 2007. [Bloomberg]

• 63% know someone who had to move back home because of the economy. [Pew Research]

• Median net worth fell 37% between 2005 and 2010. [U.S. Census]

• Average student carries $12,700 in credit-card and other kinds of debt. [The Daily Beast]

• Nearly a third have put off marriage or having a baby due to the recession. [Pew Research]

Millennial Values

• 81% have donated money, goods or services. [Walden University and Harris Interactive]

• 75% see themselves as authentic and are not willing to compromise their family and personal values. [Bentley University’s Center For Women And Business]

• On track to become the most educated generation in American history. [Pew Research]

• 61% of millennials are worried about the state of the world and feel personally responsible to make a difference. [Huffington Post]

• 65% of Millennials say losing their phone or computer would have a greater negative impact on their daily routine than losing their car. [Zipcar]

• 44% of Millennials say that marriage is becoming obsolete, compared to 35% of Boomers who feel the same way. [Pew Researh]

• 39% of Millennials have a tattoo. [Pew Research]

• 33% of Millennials live in cities and 14% live in rural environments. [Pew Research]

• More tolerant of races and groups than older generations (47% vs. 19%), with 45% agreeing with preferential treatment to improve the position of minorities. [US Chamber of Commerce]

Millennials as Consumers

• By 2015, their annual spending is expected to be $2.45 trillion and by 2018, they will exclipse boomers in spending power at $3.39 trillion. [Oracle]

• 63% stay updated on brands through social networks. [Ipsos]

• 46% count on social media when buying online, but 55% of Gen Y share bad experiences. [YouGov]

• 41% of millennials have no landline at home and rely on their cellphones for communication. [Pew Social Trends]

• 48% of Millennials who say word-of-mouth influences their product purchases more than TV ads. Only 17% said a TV ad prompted them to buy. [Intrepid]

• 41% of Millennials have made a purchase using their smartphone. [Edelman Digital]

• 32% of Millennials say they don’t like advertising in general, compared to 37% of the general population. [Experian Simmon]

• 43% have liked more than 20 brands on Facebook. [Mr. Youth]

• 77% participate in loyalty reward programs. [Aimia]

• 44% are willing to promote products or services through social media in exchange for rewards. [Aimia]

• More engaged in activies like rating products and services than older generations (60% vs 46%). [BCG]

• 84% report that user generated content on company websites at least somewhat influences what they buy [Bazaarvoice]

Millennials in Politics

• They elected our president – 60% voted for Obama in 2012, 66% in 2008 [Pew Research / Huffington Post]

• Millennials will be 40% of the electorate by 2020. [The Center for American Progress]

• 41% satisfied with the way things are going in the country. [Pew Research]

• In 2008, 48 million millennials (those born between 1978 and 2000) were eligible to vote, and 25 million actually did. [The Atlantic]

• Younger Americans are most progressive (56.6) on cultural and social values and the least progressive on economic and domestic policy (53.1). [American Progress]

• 42% believe that “our current economic problems show what happens when you rely too much on the market and reduce regulations on corporations. [American Progress]

• 48% believe that their parents most influence their vote (aside from themselves). [Millennial Branding / Internships.com]

• 58% said they would be following the 2012 election on social networks like Twitter and

“LETTER FROM THE MILLENIAL ASHS STUDENT”

By: Gio Bongolan

AD MAJOREM DEI GLORIAM, ALL FOR THE GREATER GLORY OF GOD. The words every student in the Ateneo De Manila knows and lives by. Though through the eyes of an Ateneo Senior High School student what do those words really mean and stand for. Is it what an ABM student says when they will take their Management LT, or what the STEM student writes on his paper for their Calculus LT, maybe even what the HUMMS and GA remember instead of the answer during a Math LT. They may be just words that one occasionally hears and uses, but it’s whole being and essence means much more.

The typical goal of every ASHS student is to pass. Whether it is a letter mark of C or a letter mark of A, one would really just like to see the “promoted” stamp on their card. Though not all students are the same in ASHS to say the least, you have quite the bunch of students. You’ll see that nerd studying as soon as he gets in class at 6:45 doing a paper due next week, the guy who goes to class in his slippers and earphones on listening to Chance The Rapper, the “landi” guy that as soon as he sees the girls alone in the cafeteria he goes right to them, or the athlete who looks fresh from the shower because they had morning training and even the “hypebeast” who wears all their ostentatious wardrobe to school just to cover up the school uniform. They all just want to pass, their standards may also be different but to them passing is passing. The workload in the ASHS is very different from what most students are used to, and you hear that line often said amongst students. You have new subjects coming into the lives of students such as Research, Management, DRR, and even TD. These subjects come in and at the same time you have the core subjects still their standing as prominent as ever. Now with that in mind, you add a math hw, an rrl for Research, a CLE chapter test, and Fil story to read, all due the next day is also just another day for ASHS students. All those types of people in the ASHS mentioned more or less go through the same workload. Just trying to get all of it done on time to get that grade that they want. Then of course there is the struggle of finding yourself and trying to figure out what you really want to do and become. Though to help and guide us through it all on this journey called life, the strands were created. You have Accounting Business and Management (ABM), Science Technology and Math (STEM), Humanities (HUMMS), and you have General Academics (GA). Four Strands different sets of people in each, with unique, extraordinary, and “this is what makes you, you” types of skills and characteristics found in each strand. Each strand molding and shaping the future of the students, so that may be able to make the change in the world. Though all these strands under one building does build up tension amongst students on debating and showing whose strand is better. Trying to say their strand will get you better life opportunities, or their strand is harder therefore making them smarter, and even saying they are the most well rounded among all strands.

Now with all that, with all those things said about the ASHS and what happens there, whom you see there, and what is it really all about. Do you really want to step in? Before you answer the question just remember AD MAJOREM DEI GLORIAM, ALL FOR THE GREATER GLORY OF GOD. Yes you will make your own path and find yourself and at the same time meet different types of people and try to bear through the day with all the work needed done. At the end of the tunnel is the light and those words mentioned will be your guide to that light. It will bring you closer and closer to the light no matter how hard life in the ASHS gets. Now, do you want to step in the world of the ASHS?

“ Millennials are the next big thing “

By: Gabby Angeles

Millennials have been judged and stereotyped by the old generations for many reasons but most of us don’t know that this particular generation has achieved a lot of things in present time and could they lead to something great in the future. There are many things that Millennials have truly achieved and the hate received by their generation makes us forget their achievements or the things they have done. Here are some reasons why Millennials aren’t so bad after all. First, they are entrepreneurial. Millennials have made many businesses despite failing at times. They have made more business than the Boomers and learning through personal progress is their driving force for their achievements in the business world. According to Bentley University, 67 percent of the people (millennials) who took their survey said that they wanted to start their own business in the future. 13 percent then said that they want to be a CEO or a president in a company one day. One reason why Millennials aren’t that bad is that they are more skillful with creative ways. Not only do they offer knowledge in technology today, they offer creative that comes with it. They are also known as independent thinkers. Through this, Millennials are set to change the world through this quality. They are simply global citizens and 61 percent of them believe that it is their mission to change the world. This generation also knows its priorities and their number one focus is education and to graduate before anything else which helps them in finding better and more fulfilling jobs in the future. This generation is known to be compassionate as well. Another survey from Harvard Institute of Politics survey found that 74 percent of 18-to-25-year-olds volunteer through charitable acts and their main goal from helping is simply to make the world a better place by helping those in need. They want to end selfishness present in our world today. Millennials are also diversed. They are also known to accepting people from all races not like the Boomers where racism was greatly present.

There have been many reasons why the Millennials have been hated/bashed but they have done many great things because of their qualities and their principles in life. People should realize that they can achieve greatness and the stereotypes pertained to them aren’t all true. Millennials have been great and will be greater in the future.

REFERENCES:

http://danschawbel.com/blog/74-of-the-most-interesting-facts-about-the-m...

http://luckyattitude.co.uk/millennial-characteristics/

http://www.bolde.com/12-reasons-millennials-best-generation/

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