Creative Review how vanguard's competitors use Social media

Vanguard's Social Media Themes: simplicity, expertise, consistent messaging

Twitter

Facebook

Charles Schwab social media themes: low costs, humanizing their brand with emotion, investing is a cause

Facebook

LinkedIn

Fidelity social media themes: participatory marketing, unique storytelling, and product marketing

Facebook: Fine-tooning your retirement series

TD Ameritrade social media themes: real people, sports, and green illustrations

Facebook: Age of wisdom series

Facebook THE GREEN ROOM

The Green Room

Twitter: THE GREEN ROOM

Graphic/GIFs to Newsletter "Ticker Tape"

Instagram

Illustrations and GIFs

Video

Blackrock social media themes: innovation, responsibility

LinkedIn video

T. Rowe Price social media themes: digestible infographics, humanistic, and their own expertise

Twitter

Facebook

Facebook Live with Judith Ward: 25-minute live event was a how-to-guide on retirement featuring in-house senior financial planner. Twenty-eight thousand people tuned in.

Credits:

Created with images by mkhmarketing - "Growing Social Media"

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