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Nashville Underground Social Media Content Proposal

WHATS INSIDE?

This proposal is for the creation of weekly photos and promotional videos for Nashville Underground in downtown Nashville, Tennessee.

These photos and video will provide Nashville Underground social media followers a strong sense of FOMO (fear of missing out) while also highlighting any specials or offerings from the bar or restaurant. The Misfits provide content that doesn't go unnoticed or overlooked while scrolling through social media feeds. Targeting our endeavors to new guests of Nashville Underground as well as regulars.

GOALS

  • Capture high quality captivating images weekly for distribution on social media platforms.
  • Showcase new menu items, renovations, and events. Video highlights to entice new guests.
  • Provide images and video that Nashville Underground can be proud of and promote.
  • Solidify the brand and company's style.
  • Generate increased sales from the use of photos and video in advertising.

PROJECT SHOOTING DATES

The quotes for this project are based on a tier system. Nashville Underground may choose different tiers on different weeks based on upcoming events and general interest.

Shooting can begin as soon as is needed once a contract is agreed upon and signed.

This project is open ended and can be terminated by Nashville Underground with one week prior notice.

THE MISFITS COMMIT

Nashville Underground's content will be provided with our personal passion and focused attention to detail. As well as, the full creative efforts of our editing team that help with photo editing, post production and the video finishing process.

Our desire to grow is directly correlated to the work we consistently deliver. Just like Starbucks, if Nashville Underground is unsatisfied with the content being delivered, the Misfits will make it right. We don't rest until our clients are more than satisfied with our work.

THe Hospitality industry is our Jam.

With over 30+ years combined experience in the food and beverage world we know exactly how to stay out of the way, create awesome drinks and photograph them to look as great as they taste, the same goes for food and for the late night broadway scene.

Our connection to the F&B world in Nashville is an ongoing story. We all have multiple years of bartending experience in the downtown area. Two Misfits still work in some of Nashville's most popular bars. The third Misfit left the industry to fully focus on the development of our production company but is well known in the Nashville scene.

Our commitment to the service industry in combination with the media work we are capable of providing seem to be a perfect fit for the Nashville Underground new promotional campaign.

THE PROOF IS IN THE WORK

Experience is everything, both from the guests perspective and for all content creators alike.

Our previous projects have been vast and include hotels, bars, restaurants, event spaces and products. We have worked consistently with Dream Nashville to promote their first food and beverage program which has been highly successful since its open and is planning on continuing the program as they roll out new properties. We also worked closely with Jameson US, Campari, Black Abbey, Slow and Low, Titos, Music City Light and QTM Fitness.

Our content drive sales and captures those memorable nights.

No more "what the heck happened last night?"

We don't set out to just make beautiful videos, or even simply to tell a great story. We set out to combine both those things with a direct effort to increase profits for our clients. We use video to solve problems and photos to recap those unforgettable nights. It's like a photo album that will last as long as the internet

Creating beautiful films takes a lot of investment up front. But how much worse is that investment if there is never a return on it!

Other production companies will charge an arm and a leg and then whatever is left in your budget just to deliver media that's been reproduced thousands of times for other clients. That doesn't stand out and literally wastes valuable resources that can allocated better for the improvement of Nashville Underground's bottom line.

What a waste!

Our pride in our work and natural attention to detail will promise to be well suited for Nashville Undergrounds upcoming renovations. We create each proposal for potential projects individually that compliment the company's vision and coincide with our brand.

Even more enticing is the ability to work with your company at a more personal approach than some pricier and less attentive crews.

Project Pricing

THE BASIC:

  • 20-50 HQ print ready images digitally delivered and available for download each Monday on the following week (or sooner).
  • Photos and video will include (but not limited to) guest experiences, weekly drink specials, aerial photography of the roof (weather permitting), product promotions, and newly renovated areas.
  • Graphic Design can be added for promotional purposes.
  • Package will include 1 Master photographer and graphic designer made available to be on location for 3 hours during peak business times.
  • Deliverables will be sent in the highest resolution or converted specifically for social media platforms (i.e. Instagram and Facebook) through a dropbox shareable link. If prints are needed they may be purchased at additional cost from an affiliate online print shop and can be printed at any size.

Total Weekly Price: $750

Up and Coming:

  • 50-100 HQ print ready images digitally delivered and available for download each Monday the following week (or sooner).
  • A 30-Second Highlight video.
  • Photos and video will include (but not limited to) guest experiences, weekly drink specials, aerial photography of the roof (weather permitting), product promotions, and newly renovated areas.
  • Graphic Design can be added for promotional purposes.
  • Package will include 2 Master photographers and graphic designer made available to be on location for 3-5 hours during peak business times.
  • Deliverables will be sent in highest resolution or converted specifically for social media platforms through a dropbox shareable link. If prints are needed they may be purchased at additional cost from an affiliate online print shop and can be printed at any size.
  • Video content will remain under 1 minute due to strict instagram policies.

TOTAL WEEKLY PRICE: $1500

Big TIme:

  • 100-200 HQ print ready images digitally delivered and available for download each Monday the following week (or sooner).
  • Multiple 1-minute Highlight videos and/or 2-3 minute HD video for youtube or vimeo platforms.
  • Photos will include (but are not limited to) Guest experiences, Weekly Drink Specials, Ariel Photography of roof (weather permitting), Product promotions and newly renovated areas.
  • Graphic Design can be added for promotional purposes
  • Package will include 2 Master photographers, 1 Master videographer, and graphic designer made available to be on location for 4-5 hours during peak business times and can be allocated on multiple days during the same week.
  • Deliverables will be sent in highest resolution or converted specifically for social media platforms through a dropbox shareable link. If prints are needed they may be purchased at additional cost from an affiliate online print shop and can be printed at any size.

TOTAL WEEKLY PRICE: $2500

OUR QUOTES ARE one price

but Negotiation is welcome!

The proposals we create are one price. That way there is no surprises or randomly increased costs. In this case the only opportunity for additional expense would be for specific rental gear that would assist in creating a requested look or concept.

WE NEED YOUR COOPERATION

In order to pull off a project like this, we need the cooperation, and collaboration of your staff, most notably security, on the shoot days. We find that our content is at its peak if we feel comfortable with all staff and are not getting in the way of guests just trying to have a good time.

NEXT STEPS

Next step would be to discuss on questions you may have. From there if we feel this would be a great fit, then we would draft a contract and proceed from there.

For more examples of our work please visit:

"WHY FIT IN?"

-The Misfits

Created By
Misfit Studios Mindich
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