Live 5 News ran 29 spots over 9 days. Total value of the spots = $4,585
- Feb 19th - 1 time
- Feb 21st - 1 time
- Feb 28th - 3 times
- March 1st - 16 times - In-Show, Live Shots & Package
- March 2nd - 1 time
- March 3rd - 46 times - In-Show, Live Shots & Package
- March 4th - 12 times - In-Show, Live Shots & Package
- March 5th - 8 times
Total of News Show Mentions: 70
Total of Onsite Promotion: 18
Total of Mentions: 88
Total of On-Air Value: $9,900
Live 5 News Website
Live 5 News' Website promoted the festival with Custom Branding Ads and an Experience Page starting February 1st. Total Value: $1,400
The Experience Page included links to Charleston Wine + Food's Social Media Accounts and Ticket Web Page.
Live 5 News Social Media
Live 5 News' Instagram did a '5 Day Countdown' for CHSWFF starting Feb 25 - March 1. Each post reached about 350+ people a day. Total Amount of Impressions: 1,800+
Prior to 5 Day Countdown, Live 5 News also posted social media posts that promoted CHSWFF that included Live 5 News Talent.
Social Media Contest
Live 5 News held a "Foodie Photo" Contest on social media. Another Experience Page was built to house all the contest photos. The contest started on Friday, February 24 - Sunday, February 26.
The contest was a success, a total of 75 entries