Blogs for the Forum's virtual Davos Agenda meeting in January
From 25 to 29 January, the Forum will be hosting a virtual summit convening world leaders and top business executives to shape the global agenda for 2021. The event will build on the Forum’s efforts to bring together government, business and civil society to urgently re-build the foundations of our economic and social system for a more fair, sustainable and resilient post-COVID future.
The summit will focus on five key areas: designing more sustainable economic systems; driving responsible industry transformation; enhancing stewardship of our global commons; harnessing the technologies of the Fourth Industrial Revolution; and advancing international cooperation.
We invite business Partners -- at the Strategic Partnership, Strategic Partnership Associate, Partnership and Associate Partnership levels -- as well as officials from government and international organizations to submit blog proposals focused on concrete initiatives that relate to the aforementioned themes. All Partners may submit up to two pitches, if at least one is penned by female author.
Forum staff are also welcome to submit pitches.
The deadline for proposals is 15 December. If your submission is commissioned, drafts will be due by 8 January.
What is Agenda?
Where can you read articles on topics as varied as workplace homophobia or the ethical challenges in Artificial Intelligence? On what site would you see both analysis on Bangladesh’s digital economy and leadership advice from Britain’s youngest ever ambassador? What single platform can help you understand complex global issues such as climate change, trade and migration? Agenda.
The World Economic Forum’s Agenda content reflects, facilitates and informs the conversations that matter between well-intentioned, globally minded people. Our goal is to take some of the world’s most important issues and make them accessible to everyone.
We know there’s an appetite for this type of content: our blog is visited by almost 5 million people every month. If you write for us you’ll be joining Nobel laureates, leaders of international organizations and UN bodies, cultural leaders, academics and heads of state.
We're looking for pieces that are:
Well-written, well-argued: you’ll draw readers in with an interesting argument that flows towards a clear conclusion
Aimed at an intelligent reader, without presuming specialist knowledge: remember, it’s about making a niche topic appealing and accessible
Written for a web environment: hyperlink to your source material and include at least one chart, figure or other graphic that helps illustrate your arguments
Backed up with specific examples or personal experience: particularly any case studies that can bring the piece to life or reflections on how this issue affected you directly
800-1,000 words in length: Concise writing forces you to prioritise and clarify your argument - there’s a reason this length tends to be the most widely read
We're not looking for:
PR: we don’t want to hear about your company’s latest product or an event you organized. If you use your organization’s work to illustrate a point you also need to work in other examples
Ideas we’ve already featured on Agenda: all pieces should address a new topic or put a fresh spin on an old one
Stories with a narrow appeal: this doesn’t mean we don’t want to hear about niche topics – we just want you to find an angle that will appeal to a broad audience
Jargon: “If you can’t explain something simply, you don’t understand it well enough.” At least that’s what Einstein said, and who are we to argue with him?
Lack of authority: It’s best to stick to your areas of expertise and experience.
What's worked in the past?
All of the examples we’ve hyperlinked throughout these guidelines have performed really well in terms of both views and reading time (a good measure of quality). Have a read through them and see if they provide inspiration. You might also want to consider following one of these formats:
- A feisty Op-Ed: Stop patronizing young people and start listening to them
- A numbered list: 6 ways governments can encourage entrepreneurship
- A prediction: Digital disruption has only just begun
- An explainer-style piece: Europe’s refugee crisis explained
- A summary of research: Which countries get the best – and worst – value healthcare?
- A question to be answered: What kind of education do we need in the future?