Video-sharing platform YouTube is an excellent way for businesses and individuals to grow their following and share content with the world. If you’re using a YouTube channel to upload and share video content, you can make your channel look professional -- and uniquely you -- by creating and adding channel art. Adobe Spark’s YouTube channel art maker helps brand your channel and helps entice users to watch your video and become subscribers.
When creating a YouTube banner, make sure that you create something that will look good on a wide variety of devices that viewers use: smartphones, tablets, PCs and more. YouTube recommends that the dimensions of channel art be 2560x1440 pixels for the best results on all devices.
Incorporate your logo into your YouTube banner to help distinguish your brand, but also consider adding a photo related to your industry or content, or creating an illustration that reveals a little bit about what you do. A photo can help give a human face to your page and also helps make your channel immediately recognizable to a visitor.
Keep any important icon, logo, or name near the center of the banner. Otherwise, your YouTube user icon or your social sharing buttons that YouTube inserts over the sides of your channel art could ultimately end up obscuring part of your banner. Forgetting this could hinder branding and marketing efforts.
If you star in your YouTube videos, consider adding a photo of yourself into your channel art. While not necessary, a photo can help make your page more personable and approachable, giving a human face to your page. It also helps make your channel immediately recognizable to a visitor.
When designing your YouTube banner, use the same colors you use in your branding materials. That will help keep your brand consistent across all channels.
Adobe Spark Post is a web and iOS-based app that can be used to design beautiful YouTube channel art in seconds. When you design with Spark Post, you can ensure your results that will look professional -- and that your banner will look stunning, no matter what device a user is viewing it on. Spark Post also makes creating YouTube banners straightforward and simple, which means it won't take up too much of your creative time and energy -- even if you're not intuitively technical. Finally, Spark is a free resource, so you can spend your money on promoting your brand, not creating channel art.
If you're a YouTuber who loves producing videos but aren't sure how to get started making a professional banner, check out a YouTube channel art maker like Adobe Spark Post. You can create an eye-catching banner with only a little time and effort, so you can focus on what you like doing most: making awesome video content.
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